Global Product Design – YouTube What is a Global Brand? – YouTube Global Brand

Global Product Design – YouTube 
What is a Global Brand? – YouTube 
Global Brands vs Local Brands – YouTube 
Core Principles of International Marketing – Simple Book Publishing ( 
Chapter 8:
. Define the global product – standardized and adapted products.
2. Define the country-of-origin effect and give examples.
3. Define brand, as it relates to marketing.  Differentiate between local brands and global brands.
4. Define Bottom of the Pyramid marketing (BOP) with examples of firms pursing BOP strategies.
5. What are the twelve principles of BOP innovation?
Chapter 9:
1. Define global branding and give examples of successful global brands.
2. Discuss the three global branding structures, giving an example of each structure.  Include in your example what makes the brand successful.
3. What are the trade-offs of centralized versus decentralized marketing decision making in the global market?

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more